Showing posts with label Beauty Hierarchy. Show all posts
Showing posts with label Beauty Hierarchy. Show all posts

Tuesday, June 7, 2011

A journo's juvenile jeers

Journalist Joyce Hooi has weighed in on the whole degradation-of-divorce-proceedings-into-a-flesh-parade barfery that my dear comrade Porky talked about. Hooi's argument, as far as she has one, is that there's no problem with courts treating all divorcing women as hawkers peddling themselves as commodities in a jolly old meat market, because that's precisely what divorcing women are. Products which can be helpfully ranked to assist browsing consumers, since all straight men are exactly the same and can classify all women on the same one linear scale of what they want in a mate.

I excerpt Ms Hooi's offering with humble observations of my own.
THIS weekend, when men in bars all over Singapore size up the pickings available, they will use a new lexicon for attractiveness: a woman will be either 'lump sum' or 'monthly' instead of 'hot' or 'have a few more drinks before you look again'.
Women are "pickings", to be rated by a cost to quality ratio. Charming.
This was triggered by the divorce settlement of a 37-year-old Vietnamese Singaporean woman in which another judge had asked if the woman in question was attractive.
Why is her background even mentioned? As a commenter on Piggy's entry pointed out, you have to wonder if this question has arisen in part because of the nasty stereotypes Singaporeans have about Vietnamese women.
From the subsequent appeal of the lady in question - the maintenance sum for her son had been cut from $12,000 to $600, among several things - I have no choice but to imagine that she's the spitting image of Gisele Bundchen.
Pay attention here, this is a real live example of sexist culture at work. The original report was quite careful to state that "attractiveness" isn't assessed purely on physical terms - which doesn't make the assessment any less problematic, since it still assumes that all divorcing women will and should get remarried, and that women are essentially interchangeable commodities of varying quality. But Ms Hooi has neatly elided this to ensure the discussion is all about women's appearances again, thus using a bad judgment to further an even worse cultural trope! Skilful work.
The cut in child maintenance might not have been solely influenced by the woman's attractiveness, of course, and might have something to do with the fact that $12,000 is a lot of Xbox 3 games, but that's fodder for another column.
Please don't write it. We don't like you.
In any case, enraged feminists (a redundancy, if there ever was one) have objected to the idea that looks have any bearing on alimony.
Yeah, we're pissed off. Gee, you noticed? Quite obviously, being frequently pissed off can only mean we don't really have anything to be pissed off about. It's a mathematical law:

{ IFF* Cause = 0, THEN feminist = enraged }

*IFF: If and only if
Her name is Joyce Hooi, and logic is her weapon.
The two main links in the argument that they object to are: attractiveness is objective, and attractiveness is an indicator of how quickly you can get someone to say 'I do'.

The short rebuttal to both arguments is: surely you kid.
You need to make the long ones, because the short one is lousy.

Actually, on second thought, please don't.
The longer one to the first concern about the subjectivity of attractiveness is this: while there might be room for quibbling about how someone is more of a 7 than an 8, the gulf between a 2 and an 8 is wide enough for most people to see (unless, of course, you're Arnold Schwarzenegger).

Railing against the objective definition of beauty is like saying that America's Next Top Model is bunk; it is futile and makes everyone suspect that the person doing the complaining is ugly.
She's doing the logic thing again! Everybody take cover! Here I refer you to the frolics of some friends of the barn on Twitter (or Clucker, as I would like to see it renamed):
illyrica: Joyce Hooi playground reasoning: "If you object you are ugly haha!" OK I'm ugly. Big fucking deal. This makes me wrong how?

MizHalle: she considers ugly people to be worth less than non-ugly ones so she doesn't have to listen to them
and if you disagree with her article you must be ugly.
So therefore, if you disagree with her article she automatically doesn't have to listen to you!
And therefore, she's automatically always right!
Circular logic FTW! *shoots things*
As a matter of fact, Hooi is simply wrong. It may well be the case that in the artificial playground of Hollywoodified media, there is an "objective" scale of "attractiveness" against which people can be ranked, according to their ability to meet some arbitrary checklist of requirements.

But back on planet Earth, when it comes to the daily grind (heh, heh) of people meeting others, and getting to know one another, and deciding who they like or don't like, and fitting their values and tastes and senses of humour and different sexualities together, and dare I say it falling in love, there simply isn't a scale. We aren't all in the hopeless thrall of the latest Mr & Miss Universe. Many of us yearn for actual people who touch us (giggle) in highly individual ways. There are certainly people who never cultivate brains of their own, and only ever strive for partnerships and marriages as status symbols to be valued in the way that the television producers and the glossy magazine editors tell them to. But they are fewer than they believe, and public policy shouldn't be made around them.
Diversion aside, the other concern - that attractiveness does not have a correlation with chances of remarriage - is naive. Some have brandished the Women's Charter, saying that physical attributes are not mentioned.

The Women's Charter (which begins titillatingly with the definition of 'brothel' but sobers up pretty quickly thereafter) mentions 'income, earning capacity, property and other financial resources' of both parties as some of the determinants of maintenance quantum.

Since marriage is correlated with financial security especially where a woman is concerned, why can't her marriageability be considered part of her earning capacity? The day Donald Trump breaks with tradition and marries a Plain Jane, I will stand corrected.
Open your eyes. Every day people enter relationships and/or marriages that confound the shallow expectations of your sexist media narrative, a narrative which calls them "exceptions" or "oddities" and then pretends they don't exist. "Plain Janes" - that is, the vast majority of normal human beings, who have better things to do than get hung up on boring media stereotypes - get married all the time. Your glib correlations are not borne out by reality.

But also importantly, not everyone wants to get married. Not everyone who gets divorced wants to get remarried. Being married is often, for women, actually quite a bad idea. Not everyone who wants to get remarried can do so to the person of their choice, because same sex marriage is still not possible. The courts of law have no business financially penalising people for not wanting to treat their personal relationships as bargaining currency.

But it gets better. Ms Hooi then tries to pretend she is against reducing people to their appearances and for women's rights:
One of the many studies done found that plain people earn 5-10 per cent less than average-looking people, who in turn earn 3-8 per cent less than those who are good-looking.

...

If a relative lack of attractiveness qualifies as an impediment to your capacity to make a living, it confounds me that people would object that the courts try to redress that imbalance. Some have railed against the idea that women rely this much on marriage. But they do; studies in America have shown that single parents consider their economic situation far more precarious than married parents.

And if you argue on the basis that marriage is simply a technicality that can be postponed even by good-looking women, then the court's approach can be seen to be incidentally progressive. Even if a beautiful women never marries, she is likely to be better taken care of by the workplace and quicker to find a companion who will split the COE with her, compared to a plainer woman.
How exactly are the courts redressing any imbalance here whatsoever? Is the daily objectification and prejudice faced by women over our appearances going to be reduced by this judgment, or is it strengthened by this institutional support? (Hint: the answer is in the first paragraph of your column.)

It might also be good to ask what, in reality, is the "advantage" that Ms Hooi believes "more attractive" women enjoy over "less attractive" ones? Consider the experience of job seekers in China:
In China, sexual harassment and being asked to sleep with interviewers in a tough job market was a very real concern to my friends in their final year of university, and they themselves attributed it to men being valued so highly that women are asked to ‘give a little something extra’ to be considered.
The imbalance that needs redress can't be seen for what it really is without understanding the role gender plays in this. The problem isn't "hot" and "ugly" women battling it out in a vacuum-sealed room of our own. The problem is misogyny, which women are encouraged to ignore while we battle one another for the scraps tossed to the "pretty". The problem is misogyny, and the solution won't be found by defining women as commodities whose value depends on heterosexual male use.

Monday, March 8, 2010

Badvertising: The angry girlfriend seeks revenge..and bigger boobs


Boyfriend dumps girlfriend for her membership in the itty bitty titty committee. Woman wants to seek revenge so she makes a YouTube video three months later showing off her newly-endowed cleavage and gloating about it over her ex.

A real video or just a viral ad re-emphasizing the notion that you're only worth as much as your cups?

According to a trade magazine's article in Hong Kong:


Hong Kong - A viral video masked as revenge attack on an ex-boyfriend has received more than three million hits and doubled traffic to the Perfect C breast enhancer site.
Working within a limited budget to reach local women, Eight Partnership created a viral campaign for Perfect C breast enhancer site featuring a young woman taunting her ex-boyfriend for ditching her because of her inadequate assets.
Jeanne Zhao-Clot, sales and marketing manager for
 Perfect C Breast Enhancer, said the viral campaign is an example of achieving good results with limited budget.

The company previously launched campaigns in English print media such as
SCMP and HK Magazine but decided to use the web for this campaign to reach out to the local Chinese population as Zhao-Clot said there is more potential.

Zhao-Clot added that using the web to reach out to her target audience fits well with the current trend that youths spend a lot of time online.

She said the company's website had doubled in traffic and they have received more inquiries on the product, since the launch.
It had more than a million views on Tudou before being taken down by the site after three days with 600,000 views on 56.com and more than 1.05 million hits on YouTube.
A second video featuring her ex-boyfriend's response and showcase of UK breast enhancement brand has rolled out on Friday.
"By creating a story around the product, we added the extra twist that made it a true winner, compared to the typical advertisements in this category which merely feature celebrities and models,"Chris Kyme, creative partner for Eight, said.
He added the story was crucial in attracting viewers, leaving a lasting impression as well as generating further discussion.


Eurgh. Seriously I have no words.


Wednesday, February 3, 2010

No, really?

This Straits Times story carries the headline "Teens pressured to be thin".

In other news, water is wet.

Forgive my snark. It's good that the media is reporting the truth. It's just astonishing that this can remain a revelation, considering that more than half the adult population have themselves been teenage girls at some point. It's almost as if our experiences don't count until they're packaged in some Researchy Research to remove the taint of female subjectivity.

The article itself:
ALMOST nine in 10 American teenage girls say they feel pressured by the fashion and media industries to be skinny and that an unrealistic, unattainable image of beauty has been created, a poll showed on Monday.

The online survey of 1,000 girls aged between 13 and 17 for the Girl Scouts of the USA found that three quarters said they would be more likely to buy clothes that they see on real-size models than on women who are skinny.

But three out of four girls said that fashion is 'really important' to them.

'The fashion industry remains a powerful influence on girls and the way they view themselves and their bodies,' said Kimberlee Salmond, senior researchers at the Girl Scout Research Institute.

'Teenage girls take cues about how they should look from models they see in fashion magazines and on TV and it is something that they struggle to reconcile with when they lookat themselves in the mirror,' she said.

More than 80 per cent of teen girls said they would rather see natural photos of models rather than pictures that had been digitally altered or enhanced. Other top influences on body perceptions, aside from celebrities and models, are peers, friends and parents, the poll showed.

Tuesday, January 26, 2010

What's shit for the goose

Some anti-feminists like to point out bad things that happen to men, in service of the delusion that this invalidates the feminist contention that women should be treated like human beings.

This is a profoundly stupid argument. If you'll excuse my fowl mouth: what's shit for the goose is also shit for the gander. If certain gender norms currently lead to acid being thrown on women's faces, the cause of equality is not served by throwing acid on men's faces. Likewise, being a jerk to women who are sexually assaulted does not suddenly become acceptable behaviour if you decide to be a jerk to men who are sexually assaulted, too.

Feminists present analysis in gendered terms because at the moment, many people invoke "because she is a woman" or "because he is a man" as a justification for the ill-treatment of human beings. Since this invocation is so widespread, and so commonly accepted, it stands to reason that attacking this bullshit gendered reasoning helps to undercut the social illusions that sustain social environments friendly to ill-treatment.

But there are kinds of ill-treatment that are all too ready to find all kinds of homes. When society hurts men in a way that it more typically reserves for hurting women, that doesn't make the wrong against women any better. It just means more people are getting hurt.

And given how lucrative it can be for companies to promote insecurity so as to peddle fake and possibly dangerous "cures" to non-existent "problems", it should be no surprise that men are increasingly being taught to hate their bodies in a way traditionally reserved primarily for women.

Make no mistake about it, men, sexual objectification shouldn't be seen as pro-you but anti-women. Objectification hurts everyone. It's pro-nastiness and anti-human. We should rejoice about the extent to which you escape it, and work to extend that comfort and confidence to women too.

The sad example of Franklin Heng, who died after undergoing liposuction, is one particularly graphic example of what can be at stake.

Monday, January 18, 2010

Skin Lightening Creams Work - But They Also Cause Permanent Damage

Pam Spaulding from Pandagon has a piece up that delves deeply into the phenomenon of skin-lightening creams, the racial politics behind it and the quite terrible consequences for long-term users of such products. A quote:
This whole melanin thing is quite complicated, and cultures around the world are obsessed with it, as human beings follow natural inclinations to categorize and organize things, including people. The assignment of other humans into easy visual cubbyholes by those in dominant cultures makes it infinitely easier to give political and economic power to (or withhold from) whole classes of people. It all spirals down into a pitiful morass of bigotry and insane systems of repression that are also accepted and perpetuated within those populations deemed racially "inferior."
Her jumping off point is a New York Times article that is also well worth a read. We have discussed this here before in a piece by the Poultrygeist wherein a reader asks about the efficacy of such creams (qualifying zirself for my patented missing the point award, but that's a story for another day).